Where Is Infamous White Ford Bronco Used in 1994 O.J. Simpson Chase with Police? (2024)

• Crime

In June 1994, 95 million viewers were glued to their television screens, watching then-beloved football star-turned-actor O.J. Simpson flee from police officers while a passenger in a white Ford Bronco.

Authorities told Simpson, who died at age 76 on April 10, to turn himself on June 17, 1994, following the murders of his ex-wife Nicole Brown Simpson and her friend Ronald Goldman, who were stabbed to death on June 12. Their bodies were found outside of her Los Angeles-area home in the early hours of June 13.

But Simpson did not follow orders, and that evening was spotted in the Bronco with close friend and former teammate Al Cowlings, driving through Southern California on the interstate.

What followed was a slow speed chase that riveted the world and ended with the arrest of the former football great in connection with the killings.

Today, the Bronco, which was owned by Cowlings, is on loan to the Alcatraz East Crime Museum in Pigeon Forge, Tenn. It has been on display at the museum since 2016.

"I think it's one of those vehicles that most people have heard of," museum artifacts and programs manager Ally Pennington tells PEOPLE. "Most people remember the chase happening. And so it's one of those artifacts that typically people have memories attached to. They remember where they were when the chase was happening and when they televised it."

Pennington says the Bronco is on display in one of the museum’s most popular galleries. “It's in our car galleries, so it's displayed alongside three other pretty infamous notorious vehicles. And so that gallery as a whole is one of our most popular areas in the museum for guests.”

The Bronco is in the car gallery along with gangster John Dillinger's 1933 Essex-Terraplane, Bonnie and Clyde’s death car from the 1967 film starring Warren Beatty and Faye Dunaway and serial killer Ted Bundy's Volkswagen Beetle.

Want to keep up with the latest crime coverage? Sign up forPEOPLE's free True Crime newsletterfor breaking crime news, ongoing trial coverage and details of intriguing unsolved cases.

This summer, the museum plans to do a temporary exhibit about the murders as well as the chase.

"This year marks the 30th anniversary of the deaths of Ron and Nicole; we had already planned to memorialize them this summer," Pennington says.

The museum not only has the Bronco but other Simpson memorabilia, including Simpson's Buffalo Bills football helmet, three of his ties that he wore during his trial, his football card from his rookie year and a Hertz golf set.